Comments for Operative Blog http://blog.operative.com Operative blog Mon, 30 Aug 2010 13:19:57 +0000 hourly 1 http://wordpress.org/?v=3.0.1 Comment on Draft Strategies for Advertising Technology and Fantasy Football – Choose Wisely by Tweets that mention Draft Strategies for Advertising Technology and Fantasy Football – Choose Wisely | Operative Blog -- Topsy.com http://blog.operative.com/2010/08/30/draft-strategies-for-advertising-technology-and-fantasy-football-%e2%80%93-choose-wisely/comment-page-1/#comment-1273 Tweets that mention Draft Strategies for Advertising Technology and Fantasy Football – Choose Wisely | Operative Blog -- Topsy.com Mon, 30 Aug 2010 13:19:57 +0000 http://blog.operative.com/?p=871#comment-1273 [...] This post was mentioned on Twitter by Andrew Sullivan and Chris Lane, Operative. Operative said: Draft Strategies for Advertising Technology and Fantasy Football – Choose Wisely: Anyone know what time of year it... http://bit.ly/akKa99 [...] [...] This post was mentioned on Twitter by Andrew Sullivan and Chris Lane, Operative. Operative said: Draft Strategies for Advertising Technology and Fantasy Football – Choose Wisely: Anyone know what time of year it… http://bit.ly/akKa99 [...]

]]> Comment on 3 Things Publishers Need to Know When Starting to Use Rich Media by Tweets that mention 3 Things Publishers Need to Know When Starting to Use Rich Media | Operative Blog -- Topsy.com http://blog.operative.com/2010/07/23/3-things-publishers-need-to-know-when-starting-to-use-rich-media/comment-page-1/#comment-1150 Tweets that mention 3 Things Publishers Need to Know When Starting to Use Rich Media | Operative Blog -- Topsy.com Fri, 23 Jul 2010 14:08:29 +0000 http://blog.operative.com/?p=827#comment-1150 [...] This post was mentioned on Twitter by Patrick Bevilacqua, Operative. Operative said: 3 Things Publishers Need to Know When Starting to Use Rich Media: The world of creative in online advertising is c... http://bit.ly/bSd7Ul [...] [...] This post was mentioned on Twitter by Patrick Bevilacqua, Operative. Operative said: 3 Things Publishers Need to Know When Starting to Use Rich Media: The world of creative in online advertising is c… http://bit.ly/bSd7Ul [...]

]]> Comment on Download the Operative White Paper: State of the Industry- Digital Operations by Tweets that mention Download the Operative White Paper: State of the Industry- Digital Operations | Operative Blog -- Topsy.com http://blog.operative.com/2010/06/25/download-the-operative-white-paper-state-of-the-industry-digital-operations/comment-page-1/#comment-1111 Tweets that mention Download the Operative White Paper: State of the Industry- Digital Operations | Operative Blog -- Topsy.com Wed, 30 Jun 2010 10:41:03 +0000 http://blog.operative.com/?p=783#comment-1111 [...] This post was mentioned on Twitter by ExchangeWire. ExchangeWire said: RT @B_Osterman: Interesting article and Whitepaper of the ad ops and what is wanted from online publishers: http://tinyurl.com/3xjgpzr [...] [...] This post was mentioned on Twitter by ExchangeWire. ExchangeWire said: RT @B_Osterman: Interesting article and Whitepaper of the ad ops and what is wanted from online publishers: http://tinyurl.com/3xjgpzr [...]

]]> Comment on Download the Operative White Paper: State of the Industry- Digital Operations by Spanfeller Starts New Company; The FTC, Ads And The Banking Bill; Looking At Ad Ops http://blog.operative.com/2010/06/25/download-the-operative-white-paper-state-of-the-industry-digital-operations/comment-page-1/#comment-1108 Spanfeller Starts New Company; The FTC, Ads And The Banking Bill; Looking At Ad Ops Wed, 30 Jun 2010 04:06:23 +0000 http://blog.operative.com/?p=783#comment-1108 [...] staff topped DSP and 'outsourced ad operations,' which were tied at a little over 17 percent." Read more on the Operative blog. And, download the white paper [...] [...] staff topped DSP and 'outsourced ad operations,' which were tied at a little over 17 percent." Read more on the Operative blog. And, download the white paper [...]

]]> Comment on Announcing Operative.One Digital by Tweets that mention http://blog.operative.com/?p=767utm_sourcepingback -- Topsy.com http://blog.operative.com/2010/06/24/announcing-operative-one-digital/comment-page-1/#comment-1104 Tweets that mention http://blog.operative.com/?p=767utm_sourcepingback -- Topsy.com Fri, 25 Jun 2010 11:25:44 +0000 http://blog.operative.com/?p=767#comment-1104 [...] This post was mentioned on Twitter by . said: [...] [...] This post was mentioned on Twitter by . said: [...]

]]> Comment on Online Advertising Discrepancies and the Daisy Chain Effect: Losing Ad Impressions Along the Way by Matt http://blog.operative.com/2010/05/19/online-advertising-discrepancies-and-the-daisy-chain-effect-losing-ad-impressions-along-the-way/comment-page-1/#comment-1076 Matt Wed, 02 Jun 2010 21:52:49 +0000 http://blog.operative.com/?p=750#comment-1076 Companies like AdMeld were founded to solve this daisy chain problem for remnant inventory. Discrepancy are the worse when paid impressions are being tracked by a third party ad server that only counts impressions when the entire ad has loaded (or the video finishs playing). -Matt Companies like AdMeld were founded to solve this daisy chain problem for remnant inventory. Discrepancy are the worse when paid impressions are being tracked by a third party ad server that only counts impressions when the entire ad has loaded (or the video finishs playing).

-Matt

]]> Comment on Online Advertising Discrepancies and the Daisy Chain Effect: Losing Ad Impressions Along the Way by Nitin http://blog.operative.com/2010/05/19/online-advertising-discrepancies-and-the-daisy-chain-effect-losing-ad-impressions-along-the-way/comment-page-1/#comment-1054 Nitin Wed, 26 May 2010 05:32:13 +0000 http://blog.operative.com/?p=750#comment-1054 Really nice example, gets the concept across clearly. Really nice example, gets the concept across clearly.

]]> Comment on Are you able to execute cross platform deals? by Tweets that mention Are you able to execute cross platform deals?: According to the Bain Study “Building Brands Online”, in the next 3... -- Topsy.com http://blog.operative.com/2010/04/21/are-you-able-to-execute-cross-platform-deals/comment-page-1/#comment-964 Tweets that mention Are you able to execute cross platform deals?: According to the Bain Study “Building Brands Online”, in the next 3... -- Topsy.com Wed, 21 Apr 2010 15:01:51 +0000 http://blog.operative.com/?p=743#comment-964 [...] This post was mentioned on Twitter by Jackie Hawkins, Operative. Operative said: Are you able to execute cross platform deals?: According to the Bain Study “Building Brands Online”, in the next 3... http://bit.ly/99XCZP [...] [...] This post was mentioned on Twitter by Jackie Hawkins, Operative. Operative said: Are you able to execute cross platform deals?: According to the Bain Study “Building Brands Online”, in the next 3… http://bit.ly/99XCZP [...]

]]> Comment on IAB Annual Leadership Meeting 2010: “Social Engagement: The New Paradigm”. Thoughts on digital marketing, brand behavior and social media by Michael http://blog.operative.com/2010/02/22/iab-annual-leadership-meeting-2010-social-engagement-the-new-paradigm-thoughts-on-digital-marketing-brand-behavior-and-social-media/comment-page-1/#comment-837 Michael Wed, 03 Mar 2010 14:19:29 +0000 http://blog.operative.com/?p=718#comment-837 Here's a good video interview with Frank Cooper at the IAB: http://www.scribemedia.org/2010/03/01/frank-cooper-pepsi-iab/ Here’s a good video interview with Frank Cooper at the IAB:

http://www.scribemedia.org/2010/03/01/frank-cooper-pepsi-iab/

]]> Comment on Can you offer your clients deep ‘engagement’? by Tor Hershman http://blog.operative.com/2010/02/17/can-you-offer-your-clients-deep-engagement/comment-page-1/#comment-767 Tor Hershman Sun, 21 Feb 2010 13:03:40 +0000 http://blog.operative.com/?p=702#comment-767 98.79% of the time the Buzzzzz Word is really ‘Diversion’. 98.79% of the time the Buzzzzz Word is really ‘Diversion’.

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