212 Annual Boat Cruise Sold Out…wait, what?!

I was sitting in my living room last night, eating some very yummy cheese, apple and crackers when I got a text message.  It was from Greg Carr, one my Account Executives…

Thank you…

Yesterday we hosted our 3rd Operative Dashboard Client Summit at the SoHo House in NYC, where several clients spent the day with the Operative Product Team to envision…

Mike Leo at AdMonsters, Prague

Join Operative CEO and Predident, Mike Leo, at the AdMonsters Publisher Forum on Tuesday, June 9 at 11:15am in the session: “How to Drive Renewals: Tying the Value…

Follow us on Twitter

Operative: @OperativeInc Mike Leo, CEO and President, Operative: @rmike1 Lorne Brown, Founder and VP Sales, Operative: @LorneBrown Benjamin Reid, VP Account Management,…

OperativeOne

Manu is introducing OperativeOne, the working name for our new platform and the result of a year of some serious work. We will be releasing more products based on this…

Ad Ecosystem- Top 5

The Advertising Product Ecosystem….are these areas critical to your digital advertising business? 1. Revenue Analysis 2. Product Packaging Taxonomy 3. Business…

Who’s here??

I’m at the Operative Dashboard Client Summit (our 3rd in the past 12 months), and can’t type fast enough to keep up with the dialogue!  So, you want to know…

Operative Dashboard Client Summit: Q1 and Q2 Technology Updates from Manu Warikoo

Manu Warikoo, VP Product Management, Operative “We will continue and invest in our integration with SalesForce.com.” “Inventory is complicated. There are…

Operative Dashboard Client Summit

Morning anecdotes from Operative CEO and President, Mike Leo: “Every company needs one process and one data set in which to run their business.” “We are…

Operative Client Summit tomorrow

Twice a year, the Company invites strategic Dashboard clients to attend the Client Summit.  This one day event unites our clients with the Operative product team and…